Neil Fairweather
Neil has worked at Latitude for 4 years now initially beginning his career as an Account Manager responsible for the online search strategy for various blue chip clients. Neil has continually developed his online marketing knowledge after specialising within direct marketing and offline channels in his early career. Managing numerous clients within the finance, retail and gaming sector (including Ocean Finance, bet365, Swinton and LV=) Neils role includes outlining strategic plans and solutions for achieving successful Organic and Paid search campaigns across these clients. Before promotion to Account Director in September 09, for the last 2 years, Neil has been a Senior Account Manager and his key focus has been helping clients to better integrate offline and online strategies to deliver optimal, holistic search performance through the successful integration/co-ordination of all agency meetings (online and offline).


DIGITAL MARKETING MATTERS