Blog Articles

Sporadic. Sometimes a little bit controversial. Always helpful.
This is what our blog articles aim to be.

Social Advertising – A Perfect Fit For Finance Marketers And Beyond?

Social Advertising – A Perfect Fit For Finance Marketers And Beyond?

Paul Kennedy, Head of Consulting at Latitude's parent company Callcredit Information Group, looks at social advertising for finance marketers - and beyond. 

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Data, Social Media

In The Hot Seat: Answering Four Frequently Asked Questions about Conversion Rate Optimisation

In The Hot Seat: Answering Four Frequently Asked Questions about Conversion Rate Optimisation

Latitude Head of Conversion Analytics, Darren Herbert, sits down to answer four of the most frequently asked questions about Conversion Rate Optimisation. 

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CRO & Analytics, Data

How to Know If the Latest Social Network Is Right for Your Brand

How to Know If the Latest Social Network Is Right for Your Brand

Curtis MacPherson, Head of Social Strategy at Latitude, gives advice on when to jump on the latest trending social network.

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Social Media

6 Key Display Advertising Considerations Before Going Global

6 Key Display Advertising Considerations Before Going Global

Got plans to establish your brand in new territories? Make sure to check out our top tips first! 

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Display, International

Latitude Nominated for Three European Search Awards

Latitude Nominated for Three European Search Awards

We're super excited to have been nominated for three European Search Awards! 

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PPC

3 Key Benefits of Having a Tumblr Blog

3 Key Benefits of Having a Tumblr Blog

Rodica Maria Lazar, Content Executive at Latitude, discusses the advantages of having a Tumblr blog.

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Social Media

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