Blog Articles

Sporadic. Sometimes a little bit controversial. Always helpful.
This is what our blog articles aim to be.

Key Takeaways from Arabnet 2015

Key Takeaways from Arabnet 2015

Arabnet Dubai is recognised for being one of the largest digital conferences in the Mena Region held over 2 days. This year we had over 35 panels, case studies, workshops and...

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MENA, Events

In the Hot Seat: Young Search Professional Nominee, Chris Taylor

In the Hot Seat: Young Search Professional Nominee, Chris Taylor

Latitude’s eGaming Account Manager Chris Taylor has been nominated for “Young Search Professional” at the forthcoming European Search Awards in Berlin. Here is...

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Events

Preparing for Grand National: Key Learnings from Cheltenham

Preparing for Grand National: Key Learnings from Cheltenham

Neil Fairweather, Group Account Director at Latitude takes us through his experiences of the final furlongs at Cheltenham and addresses some of the learnings he has taken that will...

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Events

Social Advertising – A Perfect Fit For Finance Marketers And Beyond?

Social Advertising – A Perfect Fit For Finance Marketers And Beyond?

Paul Kennedy, Head of Consulting at Latitude's parent company Callcredit Information Group, looks at social advertising for finance marketers - and beyond. 

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Data, Social Media

How Personal Is Too Personal? Display Advertising in the Gaming Sector

How Personal Is Too Personal? Display Advertising in the Gaming Sector

The Display Team at Latitude discusses personalisation for the Gaming industry.

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Display, Data

In The Hot Seat: Answering Four Frequently Asked Questions about Conversion Rate Optimisation

In The Hot Seat: Answering Four Frequently Asked Questions about Conversion Rate Optimisation

Latitude Head of Conversion Analytics, Darren Herbert, sits down to answer four of the most frequently asked questions about Conversion Rate Optimisation. 

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CRO & Analytics, Data

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