Blog Articles

Sporadic. Sometimes a little bit controversial. Always helpful.
This is what our blog articles aim to be.

How Eid Impacted Digital in the GCC

How Eid Impacted Digital in the GCC

Chris Hurst, Account Manager at Latitude, discusses the effects of the Eid public holiday on online marketing campaigns.

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PPC, Display, MENA

Personalisation and Display Advertising – How Personal Is Too Personal?

Personalisation and Display Advertising – How Personal Is Too Personal?

Aysha Thompson, Display Manager at Latitude discusses personalisation for the Gaming industry.

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Display

What Does PPC Marketing and The Sopranos Have In Common?

What Does PPC Marketing and The Sopranos Have In Common?

Latitude's Richard Campbell discusses the benefits of using multiple ad extensions.

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PPC

3 Ways to Improve Your PPC Marketing in the Middle East

3 Ways to Improve Your PPC Marketing in the Middle East

Chris Hurst discusses some quick-win opportunities available to advertisers in the Middle East.

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PPC

5 Biggest Mistakes When Working With Travel Bloggers

5 Biggest Mistakes When Working With Travel Bloggers

Rodica Maria Lazar discusses what travel bloggers regularly complain about when it comes to working with companies.

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SEO

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