Latitude Blog DIGITAL MARKETING MATTERS

• May 10, 2012
• by Salla Venalainen

Latitude Digital Marketing today releases its quarterly Mobile Report analysing the rapid developments in Mobile and Tablet web consumption and behaviour. The last 12 months have seen a huge 202% increase in mobile web traffic with more than one in ten consumers now using their Smartphones to access the web and a further 3.5% of [...]

• Affiliate marketing
• In The Press
• Latitude News
• mobile
• Online display
• PPC
• Press Releases
• Search engine optimisation (SEO)
• White Papers

• May 3, 2012
• by Salla Venalainen

The connection between the online and ‘offline’ worlds have for a long time been a topic of interest for marketing experts. As a result, Latitude Digital Marketing came together with CallCredit Information Group and The Trading Floor to organise Performance 2012 – an event full of digital and data insight. The summit took place at [...]

• Events
• Latitude People

• May 3, 2012
• by Stephen Murphy

On Monday afternoon Google rolled out an update in the US and the UK which changed the way in which comparison ad units were being displayed in the search results. The story appeared to break first on Money.co.uk, but I wanted to sit back and wait to see what else came out about this following [...]

• Google
• PPC

• May 2, 2012
• by James Lowery

Over the past year, we’ve seen more profound change in the way that Google rank websites than I can remember.  And irrespective of the reaction from the SEO community, without exception, all of these changes have been about improving the experience that individuals have with Google. The first of these big updates, Panda  came last [...]

• Google
• Search engine optimisation (SEO)

• April 27, 2012
• by Salla Venalainen

Latitude Digital Marketing has won the award for best PPC and SEO agency at the How-Do awards from a pool of over 200 entries. Latitude was recognised for its trading success in 2011 and cutting edge Pay-Per-Click and Search Engine Optimisation Marketing. The judging process looked at challenges and opportunities agencies faced in 2011 as [...]

• In The Press
• Latitude News
• PPC
• Search engine optimisation (SEO)