Latitude Blog DIGITAL MARKETING MATTERS

• August 6, 2010
• by Andrew Harris

• Digital marketing
• Homepage selection
• Research
• Social media
• Uncategorized
• White Papers

We all agree that Social Media is now huge. The stats released recently have all been mindboggling.
Facebook has announced 500million users!
Twitter is reporting 50million tweets every day!
YouTube is claiming 24hours of video is uploaded onto Youtube EVERY minute.
However… to truly understand the opportunity available within the digital marketing landscape, you need to understand who is [...]

• July 6, 2010
• by Simon Whittick

• Affiliate marketing
• Analytics
• Digital marketing
• Homepage selection
• Online display
• PPC
• Search engine optimisation (SEO)
• Social media

So, the last couple of week have been busy on the events front here.

• May 25, 2010
• by Andrew Harris

• Digital marketing

Search marketing is such a vital marketing channel for many SME’s and blue chip companies. Therefore choosing the correct agency for your business is crucial in determining if your PPC, SEO and social media marketing campaigns are a success or not. The relationship between client and agency should be treated as a partnership. The “client” [...]

• April 7, 2010
• by James Lowery

• Digital marketing
• Homepage selection
• Social media

The “online constituency” played a defining role in the US presidential election. This has made it imperative that the UK’s major political parties follow Obama’s example.

For the past 6 years I’ve spoken at great London search events, such as SES and SMX, along with other great contributors from the world of search engine marketing. I actually spoke at the first UK SMX event in 2007. However, in that time there has been an amazing rate of growth is the search [...]

• February 17, 2010
• by Neil Fairweather

• Digital marketing
• Homepage selection
• PPC

As much as I’d like to sit here and write down my thoughts on who is going come through at the Grand National and Gold Cup on my company blog, unfortunately I have to leave that to the experts.

• February 10, 2010
• by James Lowery

• Digital marketing
• Google
• Homepage selection
• Search engine optimisation (SEO)
• Social media

Yesterday, Google launched their new Buzz service as a new product that appears to be designed to help users bring all of their social media content together in one place.

• January 27, 2010
• by Duncan Fisher

• Digital marketing
• Homepage selection
• Microsoft
• Search engine optimisation (SEO)

In May last year Microsoft’s PR machine went into overdrive and their brand new search engine Bing was launched to much fanfare.

• October 19, 2009
• by Mark Johnson

• Digital marketing
• Homepage selection
• Online Sales

On the 28th October the Toy Retailers Association will announce their ‘Top 12 Toys for Christmas’, which in the past has signified the start of the Christmas gifts season.

• October 6, 2009
• by Mark Johnson

• Digital marketing

On Monday, TripAdvisor launched its award winning flight search engine in the UK offering Britons the best available flight deals on the web from a huge selection of flight itineraries. Now in beta, the search engine also includes a dynamic Fees Estimator which allows users to understand the true cost of a flight when all [...]