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There are not many things more important to a e-commerce business than insightful analytics. Understanding the purchasing habits of your visitors and how they relate to your various marketing channels is vital in today’s competitive market. But what if your site isn’t ecommerce focused? There are many business models that work with an ‘online enquiry: offline [...]
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How can digital marketing drive customers to your store and generate offline sales? This blog highlights some the marketing channels and techniques you can use to build your online brand presence and drive footfalls through your doors.
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It has now become essential for businesses to cement their mobile web presence as quickly as possible. Happily, Google have just launched a free tool to help businesses to do just that. Quickly, and easily, and with no coding experience required.
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It appears to be a standard saying every year now that “Christmas is getting earlier”. It’s not uncommon these days to see Christmas trees when you walk into a department store in October (followed by a groan!). Whilst the retail sector seems to drive Christmas earlier and earlier each year as a retail website the [...]
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The biggest challenge for SME’s in the current climate is ensuring their precious marketing budget is spent in the correct areas. Most SME’s “get” digital marketing but need assistance in understanding what element of digital marketing they should include in their marketing portfolio.
read thisAre you thinking of switching agency? Looking to outsource? Or do you just want to be sure you're not missing a trick or two?
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Whether you're looking to start a new PPC or SEO campaign, or outsource your existing one, Latitude Express offers a solution tailored to smaller budgets.