What Every Marketer Needs to Know about Typography [WITH INFOGRAPHIC]

September 16th, 2016|

What is typography? Typography is the method of arranging text to make it legible, readable and appealing to look at. Ever got stuck trying to figure out what font to [...]

What I Learned During Work Experience at Latitude

September 8th, 2016|

I’m 17 and an A-level business student. You’d probably assume that I might have some idea about digital marketing. Marketing is a detailed topic I’ve covered at college, and I’m [...]

4 Features We’d Love to See in Adobe Spark

September 2nd, 2016|

We’ve been trying out Adobe’s new product, Adobe Spark, around the office and it really has ignited the way we tell visual stories. What is Adobe Spark? Adobe Spark is [...]

14 Funny & Weird Collective Nouns from the English Language

August 25th, 2016|

When you work with Google all day, you tend to stumble upon some funny queries that people search for. It happened to me yesterday, when Google Suggest churned out: “my [...]

I Re-Wrote This Blog Post 17 Times

August 22nd, 2016|

Did you know that 90% of the Game of Thrones pilot had to be re-filmed? The original version was so bad, they nearly scrapped the show altogether. With a $6 [...]

I’m a Copywriter. My Friends Think I’m a Transponster

August 12th, 2016|

My friends have absolutely no idea what I do for a living. If we played that quiz game from Friends - then I’d be Chandler. Nobody knows what Chandler’s job [...]

Can You Guess the Most Popular Google Searches about Harry Potter? [QUIZ]

August 2nd, 2016|

Here's the thing, I'm a huge Harry Potter fan and right now I'm really excited about the long-awaited “Eighth Story” in the Harry Potter franchise: Harry Potter and The Cursed Child. I [...]

Marketing to Millennials on Facebook

July 29th, 2016|

As marketers, you keep on reading about what Millennials (Gen. Y) want and need. Who they are, what they look like and where they spend their time online. And there [...]

Colour Theory for Beginners (No Nonsense)

July 21st, 2016|

Look at the colour below. How does it make you feel? Does it make you feel anything? Does it remind you of anything? For me, it feels very calming. It [...]

How is Pokemon:Go Impacting Search?

July 20th, 2016|

Not only are more people searching for Pokemon than porn; Pokemon has impacted search behaviour in other areas – outside of the game itself. Some of the results are intriguing, [...]