I know what you’re thinking. You can’t market to millennials on Twitter. There’s no way they still engage with this channel, so why bother investing in it? Well, I’m going [...]
See how different traveller personas behave online, where to reach them, and how - in this simple (but glorious) infographic.
Neil Fairweather, Group Account Director at Latitude takes us through his experiences of the final furlongs at Cheltenham and addresses some of the learnings he has taken that will enhance your digital planning for Cheltenham 2016.
Paul Kennedy, Head of Consulting at Latitude's parent company Callcredit Information Group, looks at social advertising for finance marketers - and beyond.
Clare Graham discusses the benefits of Facebook custom audiences.
Latitude's David Bielby discusses the best ways to advertise to the student audience online.