Latitude Blog DIGITAL MARKETING MATTERS

• April 17, 2009
• by Robert Weatherhead

• Affiliate marketing

Amazon announced changes to its affiliate marketing policy last week, which mean they will no longer pay commissions to affiliates sending traffic direct from PPC advertising to the Amazon websites. This is a bold move, and one which will anger many affiliates, but I applaud it. I would recommend to any company dealing in [...]

Affiliate marketing can plug you into a network of relevant sites that will deliver large volumes of targeted traffic to your site.
Getting Started
Affiliate marketing is essentially a method of increasing your brand reach across a network of selected distribution partners who work on a predefined reward structure. Put simply, you have a network of affiliates [...]

We develop the best deals and relationships and build performance-led affiliate campaigns, and make your affiliates benefit from our knowledge in PPC and SEO to deliver even better results.

Get inside our heads andbenefit from our expertise
We could spend a long time telling you that we know what we’re talking about, or we could just show you. However much experience you have of digital marketing – whether you’re a complete newbie or a seasoned practitioner – we’re confident our insights will be of benefit [...]

We are one of the largest and longest-established digital marketing agencies in the UK, with expertise in search engine optimisation, pay per click and display advertising, social media, conversion analytics and affiliate marketing.

We organised a poll in-house among all Latitude search specialists to list the ten hottest tips for online travel marketing, ahead of a presentation that Matt did at the Travel Technology Show last week. Read on for these must read tips:

• July 12, 2006
• by Latitude

• Digital marketing
• Events

Today I presented at ValueClick’s Commission Junction University about how to monetise blogs, RSS feeds, and other ‘user-generated content’ (a term closely vying with ‘Web 2.0’ for most overused, least understood buzzword of 2006). CJ is an affiliate marketing business, so the focus was very heavily on what they call ‘performance marketing’.

During the course of [...]