December 05, 2006 | Tuesday

SES Chicago 2006 Day Two Schedule

By Admin in Events |News

Day two’s highlight list year will no doubt be the keynote speech made by Jason McCabe Calacanis. Jason has undoubtably revolutionised the Netscape brand in the last year by having a great emphasis on the social side of its content delivery. An example of Netscapes new approach can be found here

Jason will no doubt give his take on the rise of social media; how it effects the search and other topical issues within the search environment.

9:00am - 9:45am
Keynote Conversation - A Conversation With Netscape General Manager

10:15am - 11:45pm
Link Building Basics
Creating Compelling Ads
Bulk Submit 2.0
B2B Tactics
Domain and Address Bar-Driven Traffic

1:15pm - 2:30pm
Writing For Search Engines
Landing Page Testing & Tuning
Duplicate Content & Multiple Site Issue
Local Search Marketing Tactics
Getting Traffic From Contextual Ads

3:00pm - 4:15pm
Fun With Dynamic Web Sites
Search Ad Buyers Forum
Bot Obedience Course
Mobile Search Optimisation
Earning Money From Contextual Ads

4:30pm - 5:45pm
Successful Site Architecture
Meet The Search Ad Networks
Meet The Mobile Search Engines
Contextual Ads & AdSense Clinic

To find out how any of these topics could help your online strategy, please contact us via our enquiry form.