Game of Thrones – The Most-Watched Deaths, Popular Costumes and Other Search Trends

    Game of Thrones is back! And we’re all incredibly excited about it. So we decided to do a little research on Game of Thrones-related Google Trends – to see if we could find any [...]

      Latitude’s Big MENA Move a Success – and Showing No Signs of Slowing Down

      In 2012, Latitude was presented with an opportunity. An opportunity to go from a reputable UK-based agency – to an international brand operating in one of the most exciting parts of the [...]

        The Stats Behind the Keyword “Malibu Holidays”

        The search term usually averages at 140 per month, with “medium” competition in organic search. place a good “Opportunity Score” on the keyword (implying that users [...]

          15 Overlooked Reputation Management Tips for Job Seekers

          Imagine. You have been hired to do your dream job. You are warmly welcomed by your new colleagues. They show you your workspace where you find the new starter’s kit – a mug, a notepad, a [...]

            What I Learned about Marketing on a Slow Boat down the Mekong

            Picture this … Three sweaty mates on the trip of a lifetime, wade through nine inches of filthy water to board a boat that’s about to take us down the longest river in Southeast Asia [...]

              Could This be the Best Award Ceremony of 2017?

              Last night, we ventured to the Big Smoke for an, unusual, awards ceremony. For starters, nobody was wearing a suit. No ties, either. No tiny portions of posh food. No champagne on arrival. And the [...]

                Latitude Nominated for Six MENA Search Awards

                2017 just keeps getting better. Following on from last week’s announcement that Latitude has been nominated for seven European Search Awards, we’ve now achieved similar success over in [...]

                  Latitude Nominated for Seven European Search Awards

                  After enjoying incredible awards success in 2016, Latitude has kicked-off the new awards season with a host of new nominations, at one of the most prestigious ceremonies in the industry – [...]

                    Four Quick Ways to Develop Empathy for Your Reader

                    Empathy is important. Any good copywriter will tell you that. Understanding your customer’s wants and needs is essential if you want to sell them something. But simply advising you to [...]